单项选择题

What lesson has Reebok learned from Nike's distribution problems

A．A company should not sell its high quality shoes in discount stores.
B．A company should not limit its distribution network.
C．A company should do follow-up surveys of its products.
D．A company should correctly evaluate the impact of a new craze on the market.

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单项选择题Although the Reebok Company has solved the problem of fulfilling its orders, it ______.

A．does not want to further expand its retailing network
B．still limits the number of shoes supplied to stores
C．is still particular about who sells its products
D．still carefully chooses the manufacturers of its products

单项选择题Reebok's view that consumers judge the quality of the brand by the quality of its distribution (Par

A．2) implies that ______.A. the quality of a brand is measured by the service quality of the store selling itB. the quality of a product determines the quality of its distributorsC. the popularity of a brand is determined by the stores that sell itD. consumers believe that first-rate products are only sold by high-quality stores

单项选择题Reebok once had to limit the number of its distributors because ______.

A．its supply of products fell short of demand
B．too many distributors would cut into its profits
C．the reduction of distributors could increase its share of the market
D．it wanted to enhance consumer confidence in its products

单项选择题One reason why Reebok's managerial personnel don't like their shoes to be called footwear for yuppies' is that ______.

A．they believe that their shoes are popular with people of different age groups
B．new production lines have been added to produce inexpensive shoes
C．"yuppies" usually evokes a negative image
D．the term makes people think of prohibitive prices

单项选择题In the sentence The Romans usually sold in this way the spoils taken in war , the word spoils most probably means ______.

A．useless goods
B．spears
C．various kinds of food
D．property taken from the enemy